Book Now for The Equity's Christmas Edition

The holiday season is fast approaching, and like Santa’s elves we are preparing something truly special to wrap up the year. We are officially taking advertising orders for the special Christmas Edition of The Equity, hitting stands, mailboxes, and screens on December 17th, 2026.

As our final issue of 2026 before we take a short break to recharge for early January, we are pulling out all the stops. This expanded, 24+ page collector’s edition will feature expanded content, including in our brand-new second section, Pontiac Life. Inside, readers will find exclusive, curated features designed specifically to help them get through the holiday slog with a smile. It is an issue designed to be read, shared, and kept on coffee tables all season long.

Reach the Heart of the Pontiac

For over 140 years, The Equity has been the trusted Voice of the Pontiac. By advertising in our Christmas Edition, your business is placing your message in front of a highly engaged audience from across the region. 

Your business can tap into an unmatched local audience:

  • Massive Local Reach: A combined audience of over 7,000 people across the region, effectively reaching nearly one in three households in the MRC Pontiac.

  • Dedicated Print Loyalty: 4,350 weekly print readers who form the backbone of our community connection, heavily concentrated in core hubs like Shawville, Clarendon, and Bristol, and extending out to Ottawa and Eastern Ontario.  This includes a large percentage of seniors who can only be reached exclusively through The Equity.

  • Growing Digital Engagement: 3,500 digital users reading across desktop, mobile, and tablet platforms.

  • Generational Trust: Since 1883, we have been the newspaper of record for the region. Our audience spans households, farms, and businesses who deeply value local reporting and the authentic voice of the Pontiac.

Secure Your Premium Position Today

Advertising is now open for bookings. Whether you are looking for a standard display size or a premium position next to our special holiday content, we have options to fit your campaign.

Because this is our most anticipated issue of the year, premium positions get snapped up early. Don’t wait!

  • View our available ad sizes and rates: calumetmedia.ca/print-advertising

  • To book your space: Reach out directly to ads@theequity.ca or call Liz at 819-647-2204 x1002.

  • BOOKING DEADLINE:  Wednesday, December 9th @ 5:30 PM

Let’s wrap up 2026 in style. Reserve your space today and celebrate the holidays with The Equity!

Click the front page below to read last year’s issue!

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Every business is different, and no "cookie cutter" solution will fix your digital and marketing needs. Let's grab a coffee and talk about your goals and how you can achieve them.
Calumet Media's owner Jon Stewart