We believe a municipal website should be a living, breathing extension of the community it serves. That’s why we are thrilled to officially announce the launch of the newly redesigned Petawawa.ca.
This project represents the largest and most ambitious undertaking in our recent series of municipal launches since 2023. Working closely with the Town of Petawawa, we’ve built a platform that balances modern aesthetics with deep functional utility.
A Bold New Look: Branding Integration
The first thing you’ll notice is the seamless integration of Petawawa’s new branding. We’ve moved away from the static layouts of the past, opting for a vibrant, high-energy visual identity that reflects the town’s new branding.
Built for You: Audience-Centric Design
Gone are the days of digging through layers of administrative menus to find what you need. We’ve reorganized the site’s architecture from the ground up using an audience-centric approach.
- Residents can quickly find waste collection schedules and recreation programs.
- Visitors can easily explore local trails and attractions.
- Business Owners have direct access to economic development data and planning resources.
By categorizing content based on user intent rather than internal department structures, we’ve made the digital experience intuitive and frictionless.
Interactive & Community-Driven
A great website isn’t just a place to read; it’s a place to participate. We’ve introduced several interactive features designed to put power back into the hands of the community:
- Submittable Community Calendar: Organizing a local fundraiser or a sports tournament? You can now submit your events directly through the website, ensuring the community stays connected and informed.
- ShopPetawawa Integration: In a major boost for local economic development, the site features a robust Business Directory. Business owners can now submit and manage their own listings, keeping their contact info, hours, and services up to date in real-time.
Our Growing Municipal Portfolio
The launch of Petawawa.ca marks a significant milestone for Calumet Media. Since 2023, we have been on a mission to modernize the digital presence of municipalities across the region. While we’ve celebrated several successful launches over the last two years, Petawawa stands as our most comprehensive build to date—showcasing the full scale of our design, development, and strategic capabilities.
We want to thank the Town of Petawawa team for their collaboration and vision. We can’t wait to see how the community utilizes these new tools to grow, connect, and thrive.
Explore the new site today at Petawawa.ca.