As businesses begin mapping out their 2026 marketing plans, The Equity is once again offering a series of high-impact feature editions designed to align with key moments in the Pontiac calendar. These issues deliver strong readership with an expanded page count, extending it’s shelf life and creating meaningful engagement with both residents and cottagers.
To help advertisers plan early—and secure preferred placement—we are outlining our major 2026 feature editions below.
Summer Guide 2026
Publication Date: May 13, 2026
Our Summer Guide kicks off the season just ahead of the Victoria Day long weekend, when cottagers return and summer planning begins in earnest. This edition targets:
- Returning seasonal residents
- Families planning summer activities
- Visitors looking for services, events, and experiences
With strong pickup rates and repeat reading throughout the season, the Summer Guide remains one of The Equity’s most referenced issues of the year.
Shawville Fair Preview – 170th Edition
Publication Date: August 26, 2026
The 2026 Shawville Fair marks a major milestone: the 170th edition of one of the region’s most iconic events. This feature will include:
- What to expect at the upcoming Fair
- Event highlights and schedules
- Community and agricultural coverage
It is a highly anticipated issue with broad regional reach, attracting both local readers and visitors attending the Fair.
Extended Christmas Edition
Publication Date: December 23, 2026
Our expanded Christmas edition is designed for slower holiday reading and extended time at home. This issue includes:
- Seasonal features and community content
- Puzzles and lighter reading
- Holiday-focused editorial and feature content
With its late-December release, this edition often stays in homes well into the new year, offering advertisers extended visibility during a traditionally quieter marketing period.
Book Early to Secure Your Placement
These feature editions are consistently among The Equity’s most read and most retained issues. Advertising space is limited, and preferred positions are often booked well in advance.
If you are planning your 2026 marketing budget now, early booking ensures:
- Priority placement
- Better creative planning
- Guaranteed presence in high-traffic editions
To discuss availability or reserve space, contact the The Equity advertising team early by emailing ads@theequity.ca.
