Tuning In to What’s Next: Launching Digital Audio for Local Advertising in the Ottawa Valley
Before launching Calumet Media, I spent 20 years in local media—12 of them in radio. When I started working for Rogers Radio Ottawa, streaming music was still an experiment. Stations were reluctant to spend money delivering their content online when it was already free over the airwaves. But that world changed quickly. Radios are now […]
Note to Readers: In-store price change
This article was originally published in The Equity on Wednesday, July 16th, 2025 Even though most of our readers subscribe, there’s still a good number of folks who pick up THE EQUITY now and then from their local depanneur or grocery store. Some grab a copy when their neighbour’s kid is on the front page. […]
The Equity’s Shawville Fair Special Section – coming August 20th
The biggest week of the summer is almost here – and so is The Equity’s annual Shawville Fair Special Feature! This keepsake edition hits newsstands Wednesday, August 20th, just in time to get readers hyped for the Fair. Why advertise in this issue?Because everyone reads it. From long-time locals to visiting families, this edition is […]
Facebook Advertising in the Pontiac: How It Works and Why It Matters for Small Businesses
Small businesses in the Pontiac region are discovering that Facebook isn’t just for sharing community news – it’s become a powerful local marketing tool. In our rural area, Facebook offers an easy way to reach thousands of residents who might otherwise be hard to connect with. More than 12,000 people in the Pontiac use Meta’s […]
Corporate & Group Subscription Plans Now Available at The Equity
Calumet Media is excited to introduce Corporate & Group Subscription Plans for The Equity. Now, businesses, municipalities, schools, and community organizations can offer their staff easy access to reliable, local journalism—at a discounted rate. Providing subscriptions to The Equity isn’t just about staying informed helps in building stronger connections with the Pontiac. Our coverage of […]
Supporting Non-Profits in the Pontiac & The Ottawa Valley
Non-profit organizations help weave the fabric of our community—whether through culture, advocacy, local business development, or care for those in need. From historical societies and business groups to health advocates and arts organizations, these groups keep us connected—and we’re proud to share new ways Calumet Media and The Equity are stepping up our support. Introducing […]
Pontiac Printshop Gets a Brand Update
The Pontiac Printshop is proud to introduce its updated brand identity, including a new logo and colour scheme that reflect its growing collaboration with parent company Calumet Media. The updated logo mirrors Calumet’s visual style, incorporating the distinctive speech bubble found in the Calumet Media logo. This shared element highlights the shared mission of both […]
Calumet Media Completes Acquisition of Pontiac Printshop, The Equity & Cygraphics
We’re proud to share that it’s official—Calumet Media is now the owner of The Equity newspaper, Pontiac Printshop, and Cygraphics. Since announcing the deal in January, we’ve been working behind the scenes to integrate systems, support the editorial team, and ensure a seamless transition for readers and advertisers. We’re especially pleased to confirm that Sophie […]
All Calumet Media Websites Now Hosted on Canadian Servers
We’re proud to announce that all Calumet Media websites are now fully hosted on a dedicated Canadian server. Hosting in Canada means your data stays within our borders — offering increased privacy protection, better compliance with Canadian data laws, and faster local performance. Whether you’re a municipality, small business, or community organization, having your site […]
Calumet Media launches latest municipal website at Bryson.ca
The Municipality of Bryson has officially launched its brand-new website — Bryson.ca — built by the team at Calumet Media. This launch builds on the success of other municipal websites developed over the past two years, including MRCPontiac.qc.ca, Shawville.ca, Mansfield-Pontefract.com, FortCoulonge.qc.ca, and PontiacOuest.ca. The new Bryson.ca features improved modularity and enhanced customization options, allowing for […]